Pamela Mulder

Vice President, Brand Marketing and Strategy
Rosetta Stone Inc.

As vice president of brand marketing and strategy for Rosetta Stone Inc., Pamela Mulder leads the development of brand strategy and works collaboratively with department heads to set the vision for advertising efforts as well as manage the implementation of all marketing efforts across the organization. She oversees regional brand marketing managers, external advertising agency and vendor relationships, and an internal creative services team to ensure global brand compliance and consistency. She also overseas all public relations efforts for the company.

Prior to working at Rosetta Stone, Pamela was a marketing director with the InterContinental Hotels Group PLC of the United Kingdom. Prior to that, she was an English Foreign Language (EFL) teacher in the Dominican Republic. She studied economics and Spanish literature at Calvin College, Grand Rapids, Mich. and international studies and marketing at the University of Miami’s Graduate School of International Studies, Coral Gables, Fla. As part of her studies she spent a semester at the Universidad de Educacion a Distacia in Denia, Spain.